The Washington Post called it "perhaps the most famous campaign jingle of all time."
Marketing researcher Peter G. Peterson created the "I Like Ike" slogan when he found out more people wanted to talk about how much they liked presidential candidate Dwight D. Eisenhower, rather than describing their views on the issues.
Walt Disney even created a song with the slogan, and it's widely credited with helping elect Dwight D. Eisenhower to two terms in office.
From the Edina Historical Society collection.
I know less about this "I Like Ike" button recently donated to our collection.I know it features long-time Hornet hockey coach Willard Ikola, featured in a baseball style cap instead of his trademark houndstooth hat.
I don't know who made the button or why, but there were many reasons to like Edina's Ike.
Here's what the Edina Athletic Booster Club web site says about Ikola:
Edina's legendary hockey coach exceeded his on-ice accomplishments with the 1956 U.S. Olympic team in 33 years behind the bench.
Ike, as he was known to all, posted a 616-149-38 record, winning eight state hockey titles and taking his team to the state tournament on 19 occassions. He also put 22 Lake Conference titles in the Hornet's trophy case.
Famous for his trademark hounds-tooth hat, Ikola was modest when speaking of his coaching record. "I never scored a goal or prevented one either," he said. "All the credit for our success belongs to the kids."
Meanwhile, Ike worked quietly during practices, developing a forechecking system that became a model not only for high school teams, but for college and professional teams, as well.
"Coach Ikola truly established the tradition in Edina hockey," said former Hornet captain Bruce Carlson, who nominated Ike for the Edina High Hall of Fame.
In the early years of Lake Conference hockey, Ikola established tradition on an outdoor rink. His practices were demanding, but he demanded more of himself than anyone else. When it snowed, he was the first to grab a shovel and start clearing the rink for practice.
For his efforts, Ike was named to the U.S. Hockey Hall of Fame, the Minnesota High School Coaches' Hall of Fame and the National High School Sports Hall of Fame.
When he retired from coaching at Edina High, Ike found a way to stay active in the sport he loves. He became a scout for the NHL's New York Islanders.
When Ikola retired, Sports Illustrated ran a story headlined, "Everybody still likes Ike" (March 25, 1991 issue) that you can read online.
In today's world of year-around hockey, people might be surprised that the successful coach didn't believe in extending the season.
The magazine quoted former player Paul Ranheim, then left wing for the Calgary Flames: "Coach Ikola definitely knew when to push and when to laugh. He almost certainly would have produced more pros if he had urged year-round play. He doesn't. In fact, he's against it.".
Ikola told SI: "In the summer, kids should fish, swim. In the fall, they should play football. Later in the spring, they should run track, play baseball. Really, four months of hockey is plenty."
If you have more information about "I like Ike" buttons, or can add to our button collection, please contact me.
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Jennifer Adam is the Executive Director of the Edina Historical Society. She welcomes your contributions. Comment on a post or send an email (see below). Traditional mail, of course, can also be sent to:
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